Monday, November 13, 2017

Top 10 Reasons to Choose Magento

In this infograph user can know “why choose magento for CMS?” here are given the reasons like secure, flexible, easy to use, SEO friendly etc. Magento development service  is working as a CMS helps to all E-commerce business. Today magento is world’s number one CMS plateform  that is widely used in e-commerce websites. Magento development company is  providing the best features to increase the use of magento for CMS.  

Tuesday, September 26, 2017

How Conversion Rate Optimisation (CRO) is a bonanza for eCommerce websites

There are heavenly technological trends which get rolled out for taking eCommerce businesses to the new heights and augmenting the visitors. One of the leading methods is CRO (Conversion Rate Optimisation) and this is taking the digital marketing world by storm. Well, what is this growing vogue of CRO and how it will be the stroke of luck for eCommerce websites?

Compelling trend in internet marketing: Conversion Rate Optimisation (CRO):

In this world of digital and internet marketing, Conversion Rate Optimisation (CRO) is the method for snowballing the number of visitors at the speed of light. In other words, it implies the rate at which people who visit your splendiferous website, gets converted into customers. Suppose, if there are 100 people who give a visit to your website and only 3 people buy, and then the conversion rate for your website is around 3%. The other 97% people visits your web store and do not purchase anything at all. CRO is also the procedure which helps you to bump up the conversion rate for multifarious sections in your website. This conversion rate optimization also includes the A/B testing to be performed, regarding eCommerce website development and designing.

There are 2 groovy methods to watch out for:
->Enhance your tantalizing traffic and then the percentage which buys, will remain as it is.

->You can intensify the percentage of customers who will be purchasing your products also.

The 2nd methods will trigger your internet marketing at faster speed for getting the customers who will also be representing even your customer segment. Visitors’ conversion will also involve downloading of the app or following you at social media platform and increase of the same.

What makes Conversion Rate Optimisation pre-dominant for your eCommerce Business?
This particular internet marketing technique which can go well for the landing pages, also for the purpose of shopping carts and also for the product pages and varied sign up pages. This is also generally best for eCommerce based enchanting websites. What makes CRO as a piece of good fortune for eCommerce segment? The basic thing is that, it helps to expand your traffic at a whopping pace.

Bosting tips for soaring your conversion rate:
Well, one of the trending ways for augmenting your conversion rate is through making a well-versed research as to why people are renouncing their shopping carts in eCommerce segment. Here is the case where different persons had been at last stage for the sales funnel and they also then quit and move ahead. Do these customers desire enormous discount or using of the coupon codes? Are they also unfit for resorting to any of the voguish payment system? You can also just know these by the help of online survey or by customer ratings and reviews. There are numerous marvy websites which fail to retain the mobile customers when the particular website takes much of the time in loading, they are not able to access varied parts of the site just not because it is not able to resize in best manner for the purpose of small size of screen. There is some kind of businesses, for whom, sending of email after someone also wash one’s hands of the shopping carts and this also leads to some returning for purchasing and also accomplishing of tasks.

Different Analytics and Tracking part:
Conversion Rate Optimisation is just not a single time procedure. You will get various kinds of outcome after attaining till 1 year as such. In this regard, Google analytics integration is quite essential part to consider for. For getting good ROI through CRO, it is much required that A/B split testing must be there for myriad page designing, and also for copywriting varied headlines which also leads you in tracking about your visitors on website. You are also required to trace every sale and lead in the Google Analytics, the place where any of the visitors has come from and even the demographics, plus the complete timing which a visitor remains on the website.

Wrapping Up:

Not like the SEO, CRO greatly benefits the eCommerce segment and this is the reason why eCommerce Web Development Company creates impressive websites which helps the business people to perform the CRO at a whopping speed. This will help your business expand swiftly. We are the leading web development service providing company which has the team of skilled web developers. 

Tuesday, August 22, 2017

Apple’s Flat Design OR Google’s Material Design

Google’s material design and Apple’s flat design is all the rage these days. Well, if choosing the best from the 2 design trends is concerned, then it completely depends on designer. Custom Web Designer can choose the best one as per his choice and preference. At ARKA Softwares we are providing both designing solutions, contact us at & visit us at

Thursday, August 3, 2017

Python vs Ruby: Which outshines better for web development?

Website development is the sector which comes up with the trending technologies for developers, engineers and programmers to help them in web development process. There are multifarious technologies available for the web development and these graded techniques helps in making web developing procedures plain sailing to the core. In this post, we will tell you about Python and Ruby, the 2 top-notch platforms for web development. As a web developer, you must know as to which one from the 2, is the best for web development and which one should you opt for? As the commendable Website Development Companies in USA, we have the skilled team of developers who are adroit in web development, both by Ruby and Python also.

You will see that, Python and Ruby are being compared most of the times and these are widely used for development of websites, web-based apps and also the different web services. Both of these languages have some or the other things in common, but both have their own smashing advantages. Programmers get the good benefit of using these 2 languages most appropriately. Both of these programming languages makes programmers feel over the moon because these languages offers vast range of benefits like high-level, object-oriented coding, and also good persistence support too. Now, the question arises is that, which language to plump for, by the web developers for their web development tasks?

Ruby or Python: Which language surpasses?

Python is the language which was created in a scientific space as the prototyping language which can be swiftly translated into C++ without any hassle, if any of the prototypes worked out wonderfully. This just occurred way before this language was developed. If Ruby is concerned, then it is also the top-rated language for web development and Rails framework also expanded Rub’s well-favored nature by development of complex kind of websites.

#1 Community of Ruby and Python:
Both of these programming languages have a wide community and this community impacts the whole use of software created using these languages. The community of Python is spread widely as compared to Ruby. There are various academic usage in both science and the math which this Python has just flourished in. This does provide good support and helps developers. Python is the programming language which is also being easily installed for most of the Linux computer by making this one of the apt language for usage on numerous servers.

Ruby grew in terms of being popular, ever since Rails came into existence in the year 2005. This has led to faster web development process, as per Ruby on Rails experts worldwide. With each passing day, the community of Ruby has spread its wings efficaciously, as compared to Python community.

#2 Ruby and Python language usage:
Let’s talk about the usability of these 2 feature-rich programming languages. Well, many of the companies make use of Ruby and others make use of Python programming language. Gradually, the usage is increasing in this digitalized world. Python is greatly used in companies like Google, Mozilla Firefox, Pinterest, Instagram, Washington Post, etc. Whereas, Ruby is being widely used in companies such as Airbnb, Groupon, Shopify, Twitter, Github, Apple.

#3 incredible highly functional languages, Ruby & Python:
ROR (Ruby on Rails) is created through the Ruby programming language, and on the other hand, Django web framework is being created by making use of Python programming language as such. If said visually, both of these mind-boggling languages looks quite similar, the difference does come in problem-solving method. Ruby is the language which is created to be flexible for many of the programmers. This just enables Ruby on Rails for developing enticing web apps. Many a times, Ruby also finds tough in bug finding.

Python is much more powerful language for programming. The major focus is for the programmer. Python language just helps you in importing world-class functionality through date time and also the dateutil libraries. Ruby version includes tremendous features in this regard. There is different active support being imported. This makes it better for readability. Ruby language works wonders regarding language being flexible and Python goes well in terms of language having wonderful readability.

#4 Web frameworks in both of these languages:
Ruby on Rails and Django, both are just graded frameworks to know about and both of these just help you for creating amazing web applications. Both of these marvelous languages also have lovely and elegant performance because these both Ruby and Python are the perfect scripting languages to be considered. Both the outstanding frameworks offer you multifarious benefits, such as the models, views, controllers and also the database migrations too. The major difference lies is how the programmer makes use of both these languages for web development processes. Both these awe-inspiring languages also have quite good libraries which you can make use of, for implementing class apart features for your perfect web apps. Ruby does include repository which is Rubygems which you can just use and Python does include a repository which is termed as Package Index.

Bottom Line:
In a nutshell, it can just be concluded that both of these programming languages have its advantages and disadvantages, for the web developers and programmers. Both of these lovely frameworks are just good and also develop robust web apps. It completely depends on the web developers, as to which programming language to single out for web development process. We develop web apps by Python and we are also the best Ruby on Rails Web Development Company in USA, having competent Ruby developers of the world. 

Monday, July 17, 2017

Comparison between AngularJS and ReactJS

Angular JS and React JS are the leading technologies which have been developed recently and are meant for the purpose of making the web and mobile app development plain sailing work. This also helps developers for simplifying the task of web development and creating user-friendly and feature rich websites for the expanding of business. Contact us for getting the website developed in ReactJS & AngularJS Development.

Sunday, May 21, 2017

App Development Cycle

In this infograph one can know the process of creating an app from start to finish. Top mobile app development companies are using this app development cycle and delivering best mobile app to their client. Mobile App Development is very time consuming process so one should follow below app development cycle to create an innovative & result driven mobile app. 

Sunday, April 23, 2017

Agile Model for Software Development Lifecycle

The best Software Development Companies are adopting Agile Model to develop software in effective way. Agile model for software development is more efficient, flexible, iterative and providing incremental solution. Know more about what is the Agile Model for Software Development Lifecycle followed by Top Web Development Companies.