Wednesday, June 17, 2015

Follow the eCommerce sales trends for small and medium businesses in the US



Ecommerce has developed into one of the biggest marketplace in the world. With so many businesses going online, the digital market is becoming a tough nut to crack and many of the small and medium businesses are not able to handle the competition and usually phase out within a few months or maybe a year. However, if you’re one of the ecommerce portal owners in the US, then going for a professional E-Commerce Development Company to take care of your website and its design is a great way to make sure that you remain in the competition.
We have compiled a list of important trends that are ongoing in the US digital market. By following these tips and taking the assistance of professional web designing and development services, you can actually make your site count in the highly competitive market.
1.       Mobile E-Commerce is on the rise: The one thing that is evident not only in the US but all over the globe is the fact that mobile devices are accounting for more ecommerce traffic than computers. This revelation makes it impossible to ignore the mobile platform and as an ecommerce business owner, you need to tap this territory in order to make your presence felt. Make sure that your E-commerce website design is compliant with mobile devices and also ensure that you launch android and iOS apps for your store in order to reach more people. All these can be easily done with the help of a specialist Mobile E-Commerce Development Company and you must get in touch with them for assistance and hire e-commerce developer for your firm.
2.       Social Discovery ecommerce boost: This is another trend that is growing really fast, especially with the mobile devices. The shopping for “socially discovered” products while browsing through Facebook or other social media is on the rise as people spend more time on these sites. The next target for an E-Commerce Solutions Company is to make sure that the social media presence of the firm is high and that they’re able to tap on the targeted audience and helping them discover new and interesting products.
3.       Shopping is always-on: Since people are constantly connected to the internet and using ecommerce apps and visiting ecommerce websites, the concept of always-on shopping is turning into a reality. Web Designing and Development services are being optimized according to these trends and the data from the US tells clearly about the times when people shop the most using their desktop or mobile. These data are then analyzed and any Ecommerce web design company USA must keep these trends in their mind while developing PPC and other marketing campaigns, while the ecommerce business owners need to follow the sales trends and plan their steps accordingly.


So, following these latest sales trends will surely help you in boosting your ecommerce platform. However, you might not be able to accomplish all of this on your own and might need the assistance of an offshore web development company for getting the changes to your site done. Also, a strong marketing strategy is required and by signing up for offshore e-commerce solutions, you can make sure that your marketing campaigns are being handled by experts.
For further details, you may contact us at Arka Softwares& Outsourcing. We are a global E-Commerce web design company providing high quality solutions to our clients. We have worked for over 300 clients spread across the US, UK, UAE, South Africa, Australia and India. Our team comprises of highly dedicated and skilled professionals with ample experience to drive your ecommerce platform to the pinnacle. Get in touch with us for any ecommerce query that you have and our experts will give you the best possible solution to the problem.

 Please Visit:- E-Commerce Development Company for more information

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Tuesday, June 16, 2015

Get the best out of your website with responsive website design



A website is your tool to reach out to the crowd in the online world. Just as you want to give your customers a great experience in your retail outlets, you would also want to give them a great time viewing your website. It is also said that websites which are more engaging and easy to navigate are more likely to drive a better business. So, it is very important to have an HTML responsive web design for your site in order to make it a pleasurable experience for your clients and customers.
What is responsive web design and why is E-Commerce web designing important?
Responsive web design is the next generation of web designing that is tailored according to the needs of the users. A responsive design makes sure that the website responds to any and every action of the user and the screen resolution, screen size, etc. are changed in accordance to the media used and the settings chosen by the user.
Getting a professional responsive website design is very important for e-commerce as a person will only prefer to buy from your site if he/she can access it easily and the navigation is smooth. If you’re not able to provide a good experience to your visitor, then you can be assured of losing him and not generate sales.
How to get the best responsive web design?
If you’re a business owner and want to make sure that your online business grows, you need to hire web designer to make sure that your e-commerce store is best suited for your users. A Web Designing Company can easily make sure that your website is designed and developed according to the needs of your business and your users so that you can easily engage with the visitors on your site.
Moreover, a responsive and easily navigable website is optimized for usage and is ranked high as people prefer to visit the site, triggering an organic source of traffic and helping you grow. Also, the user interface plays a pivotal role, especially in the case of wish list, cart and checkout screens and you must make an attractive UI and in order to do so, you can hire UI/UX designer from a prominent UI & UX Design Company.
Don’t neglect mobile responsive web design:
A responsive mobile site is even more important than the desktop version as people engage more with their mobile device. Also, there are more variants when it comes to screen size and a responsive design will make sure that the site behaves according to the device settings.
So, you must hire mobile responsive web design professionals in order to make sure that the mobile website as well as the iOS & Android mobile app design is in accordance with the optimization techniques and can generate better results for you.



Need help? Contact us.
We, at Arka Softwares & Outsourcing, provide express IT solutions to all your mobile and desktop website and app development needs. We are one of the fastest growing Web Design Agency with a lot of experience in offshore web design and mobile app design to name a few.
Our experts can take care of all your needs including graphics designing, web designing, web development and mobile app development and with their experience and expertise, they’ll ensure that you trust our service and select us whenever you need a HTML5 and CSS3 design company.
Till date we have served clients in the US, UK, UAE, South Africa, Australia and India to name a few and are growing at a rapid pace in Asia and Europe. We have completed over 400 projects and worked with over 300 clients and our work is highly regarded as the best. With a strong team and even stronger dedication, we are your one stop solution when it comes to finding a Custom Web Designing Company.
So, drop in a line if you ever need help with your mobile and desktop websites and discuss all your needs with our experts in order to make sure that you get the best possible solution for your needs.

Please visit :- HTML5 and CSS3 design company for more information

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Thursday, June 11, 2015

Fearing security issues with your smartphone? Here are some tips to keep your Smartphone safe


The smartphone is rapidly replacing PC and Laptop for doing much of the official work like send emails, do banking, download and access office files and so on. In lieu of this, smartphone security has become a global challenge as data theft from your phone can lead to monetary as well as business losses and may even cause personal harm to you.
What to do in order to stay safe from smartphone threats?
If you want to remain safe, then the following tips are bound to give you some preliminary line of defense against various malwares and hacks. Also, protecting your phone in case of theft is another important task and the given points shall also cover various means to accomplish that.
·         Screen lock the phone at all times: Whenever you’re not using your phone, keep the screen locked. Android, Windows and all other smartphone OS give a default lock option to you. However, smartphone app development company come out with apps that can provide a greater safety to your phone and it is recommended to use these apps for the same.
·         Enable lock and wipe data remotely: You will easily find a smartphone app design company who has created an app that can let you remotely access your phone via a secure server and wipe your entire data. Also, these apps can tell the current location of your phone and can act as great tools to locate your phone it is stolen.
·         Avoid WIFI hotspots: Hotspots can seem tempting to you at first. However, hackers can easily get access to your phone if it is connected to a hotspot and access your personal data. So, it is very much recommended that you remain away from hotspots.
·         Don’t root your device: Even though the thought of rooting or jail breaking your phone seems quite interesting and exciting, doing so can expose your phone to a lot of vulnerabilities. So, if your phone contains a lot of sensitive information, then you must refrain from rooting your phone.


So, these simple tips can help you in keeping the smartphone safe. However, if you’ve any new ideas that can keep your device safe, then you can hire smartphone app developer and get the app made for the various mobile platforms. If you’re from the US, then hire iPhone app developer to make sure that you can tap into the growing market of Apple devices in the US market. For Asian and African markets, you should hire Android app developer and get an android app made. Android is the most widely used platform and since the OS is open source, many people claim that it is also the most vulnerable platform of Smartphone OS. If you need to talk to experts, then you can do so by getting in touch with us at Arka Softwares and Outsourcing.
We are one of the principle Smartphone offshore app development company with business interests across various continents. Our work has always been top notch and we are the first choice of many firms when they need to hire smartphone app designer. With a lot of experience and expertise, we have evolved into one of the best Android app development company in the US, UK, Australia, India, Dubai and South Africa.
With over 400 projects and 300 clients served till date, our services have received an unmatched appreciation from all the clients and we are proud of it. The experience and expertise gained by our expert professionals helps us in creating the best solutions for our clients and if you want to turn your design or idea into a reality, then get in touch with the fastest growing iPhone app development company in the digital world today and see your ideas materialize.

Basic website optimization techniques for the local businesses

We all have heard about the powers of SEO. We are fully aware of the fact that SEO can allow you to rank better in search results and get more traffic to your site from across the globe. However, not all businesses are global and there are many businesses who just focus on a local geographic location and want users from that region to find them. Thus, enters Local SEO.
What exactly is local SEO and how does it help?
Local SEO is location specific SEO of a website that makes it well optimized for a search result aimed at the current geographic location of the business. Local SEO is a powerful tool and it is very helpful for the local businesses as they do not want people from all over the globe to visit their site and only wish to focus on the local crowd. With proper website optimization and digital marketing services, a small business can easily get famous in the local domain and spread the customer base.
Some tips to advertise your local business using SEO
The best part about organic search engine optimization is the fact that it is absolutely free and just needs your care and attention. However, if you’re not well versed with SEO, you can hire an SEO services company and avail professional SEO services for your site.
So, if you’re venturing out yourself, then here are some tips to effectively use digital marketing solutions for your local optimization:
1.       Use Google + Local: Create a profile for your business in Google + and fill it properly with the entire address of your business and also the website link. Whenever people will search for the services you provide in your location, your Google + page will be displayed, complete with the reviews you have received, the pictures of your establishment, the telephone number and the address.
2.       Relevant Content: Content is still the leader when it comes to organic SEO. One of the best local business solutions is to create content that contains your geographical location spread across all the pages. You can add your address in the footer section of the web page or maybe optimize the page content to make sure that the relevant information is present and the search engine can easily track it. In this way, you can make sure that your website shows up when someone searches in your location.
3.       Proper website extension choice: Website extension is another important parameter to ensure that local SEO works well. A site in India ending with .in has more chances of being associated with the location than the generic ones. However, if your domain is .org, .net or .com, you can always use the Webmaster tool by Google to link your site to a location.


Thus, by following these simple steps you can get the best small business web solutions for your local business. However, if you’re facing a hard time in optimizing your site, then you can always go for some affordable SEO Services that will make sure that your optimization is done properly.
We, at Arka Softwares and Outsourcing, provide Local SEO services and our experts have ample experience to create a brand name for your store in the region you serve. So, for any additional information require about our services, drop in at our site and get in touch with our experts. Our services expand to a lot of regions that include the US, UK, UAE, South Africa, Australia and India to name a few. We are growing at a rapid pace and are striving to become the best IT Solutions provider for the domains we serve.